Mario Fuenzalida is a second-time founder and the CEO of Lipock, with deep expertise in global Go-To-Market (G2M) strategies and scaling deeptech ventures. Having previously led international teams and raised venture capital for science-based models (The Earth Says), Mario specializes in bridging the gap between advanced research and mass-market industrial adoption.At Lipock, Mario drives the commercial strategy to replace synthetic additives with edible nanotechnology. By leveraging a proprietary nanolipid platform that reduces natural bioactive dosages by up to 45 times, he enables global CPG and cosmetic manufacturers to achieve cost-parity with synthetic ingredients. His leadership focuses on providing a scalable solution to the "2027 Regulatory Cliff," allowing brands to transition to clean-label products without sacrificing profit margins. A Hello Tomorrow 2026 Pioneer backed by GridX, Mario is redefining how green chemistry reaches global industrial scales.